Organizational Culture in Action: A Cultural Analysis Workbook'Applying the metaphor of method acting, this workbook is an essential premier for classes in communication and organizational culture. In a cogent and easily accessible style, it provides superb guidelines for observing, interpreting, and understanding the subtle and complex nuances of an organizationÆs culture. The integration of qualitative research methods with cultural analyses makes this text distinctive and valuable addition to any organizational communication class.'-Linda Putnam, University of California, Santa Barbara'The authors skillfully weave together theory, application, and their professional experiences to create a wonderfully useful book that meets the needs of students and practitioners. Anyone who takes cultural analysis seriously should read this book.'-Phillip G. Clampitt, University of Wisconsin-Green Bay and Metacomm'Organizational Culture in Action fills a real resource gap. It is a 'workbook' in the most positive sense of the word. It offers enough step-by-step guidance to give students the confidence they need to move forward independently. At the same time, it does not sidestep the theoretical complexities, conflicts, and confusions surrounding the world of organizational culture and cultural analysis. The book is well conceived, usefully structured, and filled with application exercises that really make sense and are pedagogically justified. My students found it to be both accessible and stimulating.'-John Gribas, Idaho State UniversityWhat is organizational culture? And how might knowledge of culture improve our organizational performances? Authors Gerald W. Driskill and Angela Laird Brenton have created a stimulating workbook to guide students through data collection, analysis, interpretation, and application of organizational culture data using a practical five-step process. Organizational Culture in Action: A Cultural Analysis Workbook begins by explaining theories on which organizational culture is based. It then provides 'how to' guides for gathering information to help improve organizational performance. 'Connections' sections present the practical value of theory and concepts discussed throughout. Based on more than 20 years of experience in using this approach with hundreds of students, the authors help students apply cultural insights to fostering diversity, supporting organizational change, making leadership more dynamic, exploring the link between ethics and culture, and making organizations more effective overall. Unique to Organizational Culture in Action are the various examples the authors have included, which are taken from their consulting experience with more than 150 organizations. An example analysis from a student has also been included to show novice researchers how they too can improve their organizational performance using this workbook.The integration of national cultural and diversity issues and of ethics and leadership topics, along with the authorsÆ many years of experience in organizational culture, makes Organizational Culture in Action an excellent supplemental text for advanced undergraduate or graduate students studying organizational communication, organizational culture, organizational development, leadership development, or managerial communication |
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Índice
02Driskill 2e46422 | 15 |
03Driskill 2ePart II46422 | 25 |
04Driskill 2e46422 | 39 |
05Driskill 2ePart III46422 | 63 |
06Driskill 2e46422 | 83 |
07Driskill 2e46422 | 99 |
08Driskill 2e46422 | 113 |
09Driskill 2ePart IV46422 | 125 |
11Driskill 2e46422 | 169 |
12Driskill 2e46422 | 185 |
13Driskill 2e46422 | 203 |
14Driskill 2e46422 | 213 |
15RefDriskill 2e46422 | 226 |
234 | |
17ABADriskill 2e46422 | 239 |
10Driskill 2e46422 | 153 |
Outras edições - Ver tudo
Organizational Culture in Action: A Cultural Analysis Workbook Gerald W. Driskill,Angela Laird Brenton Pré-visualização limitada - 2010 |
Organizational Culture in Action: A Cultural Analysis Workbook Gerald W. Driskill,Angela Laird Brenton Pré-visualização limitada - 2010 |
Organizational Culture in Action: A Cultural Analysis Workbook Gerald W. Driskill,Angela Laird Brenton Pré-visualização indisponível - 2010 |
Palavras e frases frequentes
action actors application approach assumptions aware become behavior challenge chapter clear collection communication consider Continued corporate create creative cultural analysis cultural data cultural elements decision define definition discuss diversity effective elements employees encourage ethical example experience focus formal gain goals heroes Identify important improve individuals influence insights instance interactions interpretation interview involves language leaders leadership major meaning meeting metaphor methods multiple norms notes observation organization organization members organizational culture participate performance perspective positive practices present questions reflect Rehearsal relationship responses rituals role rules sense shared significance social stage steps stories strong structures suggests symbolic tell tensions texts themes tion types understand values writing